About MAA TV |
MAA TV is a leading Telugu TV Channel network known for its vibrant, innovative, pleasant, versatile and interactive programming.
As the name 'MAA' indicates (Maa means 'ours' in Telugu), MAA TV is very close to the hearts of its viewers and it stands out from the cluster of channels through its programming quality. Emotional connect with the viewers has been the core strength and hallmark of MAA TV.
MAA TV is among the top 25 TV channels out of more than 400 channels that operate in the country now.
MAA Television Network Limited as a corporate entity was formed in the year 2001 and the main channel MAA was launched in the year 2002. The second channel MAA Music was launched in 2008. Two more channels, MAA Movies and MAA Junior, were launched in February 2011. With the launch of MAA Movies and MAA Junior channels, MAA has emerged as a major Telugu Television network with a bouquet of four channels catering all major genres.
Known for its Events, MAA TV establishes the vital bond with the audience by providing a complete ground experience. 'CineMaa Awards', the flagship event of MAA, has earned the reputation of the perfect platform for the film industry to come together and celebrate excellence in Telugu Cinema. Over the years, MAA TV has built a strong movie library that boasts of cult classics and blockbusters in Telugu cinema to enthral its viewers.
MAA TV's vision is to attain the status of a true and preferred entertainment channel for Telugu Diaspora worldwide by delivering pleasant and wholesome entertainment.
The Promoters of MAA TV are accomplished personalities in their fields, and they carry very rich and divergent expertise to give a right direction to MAA TV. The promoters share a common vision and business philosophy.
The promoters believe that MAA TV, being a mass media platform, has to play a constructive role in the evolution of the society. In line with the philosophy of its promoters, MAA TV is conscious about its responsibility towards the society and has been following healthy practices in the business.
With the broad vision and guidance of its promoters, MAA TV has achieved considerable growth in its business in the last few years.
MAA TV is taking several strategic business initiatives to enter into a higher growth orbit with a good bouquet of channels.